Dean Manz, Head Professional at the Wascana C.C. in Regina, was presented with the National Retailer of the Year Award. The presentation took place at Canada Night at the PGA Merchandise Show in Orlando.
Dean he says he was shocked when he learned of his selection for the award. He was happy to have been nominated but definitely wasn’t expecting to win the award. In discussing the award Manz stated his strategy for merchandising is simple. In order to be successful, relationships among all the members must be created first. Once you have their trust and support, listen to what they want in their golf shop. Offer competitive pricing and don’t be afraid to set outside the box with some of the lines you bring in. Some will fail, but most will succeed. Don’t let the failures hold you back from growing your business.
We are very fortunate here in Saskatchewan that we are tight knit zone. We have great relationships with all hard good suppliers and soft good suppliers. We successfully renovated our golf shop in the spring of 2015 to include brand new millwork that took the golf shop experience to a high end country club. With the service and atmosphere in the shop, we try to provide the best experience for our member and their guests.
Manz went on to say although this award does have my name on it, it really is a team award. I have been very fortunate that I have had the same staff for the last 5 years. This staff has bought into the program of relationship first and service always. Without my staff, this award could not have happened. We are very humbled to receive such a great award.